After you’ve created your first design and Confect catalog, the next step is to import them into your Facebook Commerce Manager so that you can start using the customizable designs instead of white-background packshots.
This guide will walk you through the Facebook Commerce Manager to ensure that your new creatives replace the old packshots without losing any valuable optimization data.
The catalog URL provided by Confect will update automatically if there are any changes in your data source, such as price or availability, and if you decide to change the design - and update this in Meta.
The first step is to go to "Catalogs" inside Confect.
Here, you have to click your "Meta" catalog and click on "Connect your catalog.".
The guide takes you through all the necessary steps.
If you're instead following along with this written article, you can go to step #4 (in either version) and copy the URL.
If you're managing multiple company accounts, ensure you have the correct business selected in the top-left corner of the screen.
First, go to your Commerce Manager. You can find this through "All tools" and then "Commerce Manager"
This is where you can see all the catalogs being used for this business.
Scroll down to "Catalogs" and select the catalog you want to replace if you have more than one.
Inside the Commerce Manager for the right business and catalog, click on "Data sources", in the left-hand menu.
In this method, you'll replace the main feed in your catalog.
The Confect feed substitutes the original feed - all your information and products will still be regularly updated, including price changes, availability, or any adjustments to the design.
No learning data is lost by doing this.
Click on the top-most feed URL and go into its "Settings".
Now, scroll down to find the original feed.
It is important that the URL is added as a "Replace schedule" - simply click "Edit" and replace the URL.
Lastly, click "Save".
If your catalog uses an integration (called "partner platform" in Facebook), like most Shopify shops do, there will be no URL in the data source for you to replace.
In that case, add the Confect URL as a "Supplementary feed" inside the catalog.
Here, just click "Add supplementary feed".
This will allow you to still have the product information synced from Shopify while adding custom designs to your products.
Next, in "Select a data feed," choose "Shopify".
Then, paste in the Confect URL, click "Next", check if the default currency is correct, and press "Save".
If any errors show after the upload, such as "IDs not matching", contact us for personalized guidance.
Lastly, it's also important to click "Configure sources" and prioritize the new Confect feed for "Image" and "Additional image link".
All this guarantees that the Confect designs will be used in ads instead of the original images.
This doesn't reset any learnings and is easy to revert.
To get the images to update right now, click on "Request update now" and wait for the changes to load.
Depending on the number of products, this may take anywhere from 2 minutes to an hour.
Go into "Items" and preview all your new, custom images. All the product information will be the same as in the data source you’ve entered into Confect.
Anytime you’d like to adjust the design, you can do this directly inside Confect, without changing the URL in Facebook Manager.
Congrats! You’re now ready to start running much better, and eye-catching Catalog Ad campaigns.